Phoenix Spread

The challenge

Finding a nutritious spread is quite a challenge. Nowadays, most options in the market contain high amounts of sugar and artifical ingredients which are not optimal for our health. In addition, the population consume low amounts of omega-3s. Omega-3s are essential fatty acids that have anti-inflammatory properties and are important for proper brain development. Finally, waste is a common issue that many companies face when creating food products. This will be taken into account when developing our product.

The solution

Phoenix is a line of spreads that have dates and flaxseeds as their main ingredients. The entire date will be incorporated in the spread and will provide fibers, natural sweetners, and micronutrients, including antioxidants. The second base ingredient, the flaxseed, will be used to enrich the spreads with omega-3s. This line will include 3 products/spreads: 1- Chocolate date 2- Coffee date 3- Mocha date Lastly, to reduce food waste, the entire date will be included (i.e. flesh and pit), and used coffee grounds will be supplied by coffee distributors.

Creating healthier spread options